Innovation is a powerful driving force for social development, and how to design a good jewelry box is also an important driving force for the development of the company. With the continuous development of China's economy, consumers' weariness of commodity packaging and new understanding of brands are related to the progress of packaging design. Innovation is the soul of packaging design and the core strength for the survival and development of packaging design enterprises. At the same time, it also pays attention to the problems that should be noticed in innovative packaging design:
The invisible visual impact of packaging design
Design of jewelry boxes and clever packaging design should use structural design to create visual impact. People's memory of the brand mainly through vision, structural design and color play a particularly important role in packaging design. Because different structural designs and colors will lead to different visual reflexes, resulting in different psychological activities.
Extraordinary packaging design to meet the market demand
Inclful packaging design, how to design a good gift box, we must first grasp the psychology of consumers, and strive to match the individual psychology of consumers, to obtain packaging and goods in the mood of coordination and protection, so that consumers in a certain sense to understand the quality of goods. Careful consideration of every detail reflects personality, attitude, and even belief in the brand.
Original packaging design should be environmentally conscious
Today's society has been advocating "green environmental protection", the awareness of environmental protection is deeply rooted in people's hearts. To create packaging design that is beneficial to environmental protection and human health is the common goal pursued by consumers and designers today. In the pursuit of design concept and marketing interests, packaging designers should be guided by the interests of social groups, fully consider social costs and social responsibilities, and must consider the advantages and disadvantages of environmental protection. In particular, many goods now have a tendency to be over-packaged. Excessive packaging refers to the packaging of functions and products with excess value. The excessive packaging of enterprises not only increases the burden of consumers, but also causes corresponding discomfort to the social environment.
In short, packaging design innovation should fully protect product safety, enhance user experience, clearly convey information, show quality, unique and appropriate performance of market positioning and excitement, and contain a rich design culture. Innovative packaging design should be appropriate, perfect realization of creative intent, reflect the characteristics of The Times, endowing the design culture and national style, including the nature of the enterprise and the characteristics of the product, which is convincing and can arouse the moment of consumers.